Philips Xian

I was approached by Wenneker Amsterdam to collaborate on an exciting and special project for the innovative Philips Xian toothbrush. As the Chinese New Year approached, we set out with the unique idea of incorporating various Chinese cultural elements and creatively depicting them using intricately crafted paper. Together with talented colleagues Meike Heynens and Eddy Frings, we collectively brainstormed and developed this concept, which we aimed to bring to life through our combined efforts.